Insight Partners invests £100m in Exclaimer

Email signature management solutions provider, Exclaimer, announced on Tuesday that it had received an investment of over £100 million from global software investor, Insight Partners – with participation from Farview Equity Partners and Livingbridge.

The finance and strategy support provided will allow Exclaimer to invest in product development and international growth, and help it consolidate its position as the most adopted global email signature solution.

Having provided its software solutions to more than 40,000 customers since its 2001 launch, businesses use Exclaimer cloud and on-premises signature management solutions for Microsoft 365, Google Workspace, and Microsoft Exchange. Since the release of the company’s cloud offerings in 2015, 25,000 new customers are now paying on a subscription basis, and it has received ‘numerous’ business awards and highest ratings on business review websites.

“This has been an extraordinary year for everyone, from the healthcare challenges created by the pandemic to how businesses have adjusted to the new world of work,” said Heath Davies, CEO of Exclaimer. “Despite all these macro level events Exclaimer has continued to grow exponentially through the outstanding contribution by our employees and the continued loyalty of our customers and partners”. 

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“Insight Partners spotted Exclaimer’s ability to successfully navigate through the macro challenges and the strategic investment will enable us to accelerate our sales growth, product innovation, and go-to-market channels,” continued Davies. “Insight and Farview are ideal partners, with unparalleled expertise in helping SaaS companies like Exclaimer reach their full potential. We are really thrilled to be working with Insight Partners and Farview on the next chapter of the Exclaimer evolution.”

Insight Partners alongside co-investor Farview will be joining existing majority shareholder, London-based private equity firm Livingbridge, who will be remaining as a minority shareholder to support Exclaimer’s international expansion strategy. The current senior management team will remain in place, as the new investors take the majority stake in the company. The deal is expected to complete by 31 December 2020.